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14 Mar 2021Blog postGuide to Creative Project Management When one mentions project management, the first thing that comes to mind is IT or construction. What people don’t realize is that project management is no longer the exclusive domain of these industries and that other industries are using it too.
So, considering this, can teams manage creative projects in this way? Indeed, they can, and many are successful in making their creative projects more efficient and productive.
But what exactly is creative project management and how does it work? What creative project management tools are there to help teams streamline their processes? Lets' delve into these and other questions in more detail.
What Is Creative Project Management?
Creative project management is simply project management in the creative industry. To give a wider definition, it’s a process that teams use to organize and manage creative projects , while also nurturing the more organic way that creative ideas come to life.
In other words, with creative project management, teams follow a process that streamlines their work, but leaves room for creativity. In contrast, traditional project management processes plan, execute, and control the work in a fairly rigid process that doesn’t leave much scope for this.
And that’s where the biggest difference between traditional project management and creative project management lies.
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22 Feb 2021Blog postAvoid these common mistakes that can lead to the failure of your marketing projects Marketing teams and advertising agencies are juggling a lot when it comes to projects. There are tenders, fierce competition between other agencies, approval processes, assets, legalities, and a raft of other factors that need to be managed correctly for your campaigns to be a success.
With so many moving parts, there is also plenty of scope for errors that can prove to be highly costly and lead to project management failure. Some of the leading causes include:
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02 Feb 2021Blog post7 common marketing project management challenges and how to solve them. The challenges of planning and tracking marketing projects are many and varied today. Just keeping abreast of the multiple campaigns that go live via a range of platforms is difficult in itself. But it’s behind the scenes where the real headaches lie. With so many different types of campaigns to create and manage, marketing teams are feeling overwhelmed with a lack of transparency over their projects and resources. Chaos often ensues and there seems to be no way out of the constant daily grind. Nonetheless, there is a way to solve your marketing project management issues. Firstly, you need to identify where the challenges lie.
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09 Dec 2020Blog postCut costs for your business by streamlining your marketing process The marketing world is competitive and the margins are often tight. There are very few organisations – large or small – that can afford to bleed money due to poor processes.
It is important to streamline the entire marketing process as much as possible so that your marketing projects are not getting mired in endless revisions, stuck in approval stages, delayed by unresponsive stakeholders or landing you in trouble. If your operations aren’t compliant or in line with industry legislation, the consequences can be costly – but are also avoidable.
The team at admation feel your pain, so we have put together some practical tips to help you gain more efficiencies in your operations. This resource will help you save money, allow you to take on more projects and reduce your stress levels overall. So bookmark this one!
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23 Sep 2020Blog postMaximize ROI with these marketing software adoption tips According to the Project Management Institute’s Pulse of the Profession 2020 report, 11.4% of of resource investment is wasted because of poor project performance. This is largely determined by the quality of your organizational structure and the marketing project management software you use to execute it. In addition to developing the right culture around project management within your marketing team, you’ll need to be strategic about how you incorporate new tools and systems.
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08 Sep 2020Blog postCost of not implementing marketing project management software The marketing world is moving faster and with this so is the expectation to produce more campaigns via a growing number of channels. Sounds overwhelming, especially if you’re still managing your projects without a dedicated marketing project management tool. But perhaps you’ve never considered the run-on effect that comes with using traditional tools.
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24 Aug 2020Blog post5 ways admation is helping Agency Traffic and Project Managers work remotely. Today, we continue to review ad mation features that assist teams working remotely, with our focus on Agency Traffic and Project Managers.
Regardless of the title, Agency Traffic and Project Managers are ultimately responsible for managing the workflows, resources and budgets of campaigns or marketing projects. Some of their challenges include; a lack of transparency across projects, high revision counts, delayed approvals, tracking and allocating resources and budget blowouts. Without the ability to physically meet with the team or prompt someone in the coffee/breakout room, in many cases these challenges have become greater.
So, lets have a look at five ad mation features that will assist them managing projects and resources remotely and ultimately streamline marketing workflow, ensuring their projects stay on track.
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09 Aug 2020Blog postHow to successfully implement creative project management software So you’ve finally selected your project management software and you can’t wait to roll it out to your wider team. When implementing your project management software, it’s crucial to ensure that you adopt the best strategy and involve the right stakeholders.
Drawing on years of industry experience and feedback, we’ve put together admation’s top tips for getting the most out of your new project management software.
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06 Aug 2020Blog post5 admation features to help agency client service manage projects remotely As many businesses across the world continue to work remotely, it is important to continue to review processes and the tools been used to deliver projects. Over the next month, we will review the some key ad mation features and look at how they help different teams manage projects, clients and resources while working remotely. Let's kick things off with ad agency client service.
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09 Jun 2020Blog postThe cost of not implementing agency management software Still playing with outdated tools?
Have you ever wondered about the impact of using old tools instead of project management software for advertising agencies to manage your creative projects? The simple answer is this: it’s costing your business money. And probably more than you think.
So let’s take a closer look at what’s happening at an operational level and how an efficient tool can really change things up.
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13 May 2020Blog postDiscover 9 admation features that help you manage project tasks Admation blends a number of great features together to offer one fully-integrated solution to help you manage your creative projects. This week we’re going to take a closer look at admation’s project management and approval workflow features to demonstrate how its inbuilt tools can help you and your team work more effectively.
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28 Apr 2020Blog postImplement admation project management software remotely Admation is cloud-based project management and approval workflow software that is perfect for both in-house and remote workers. Admation can be accessed online day or night, making it one of the key tools for clients currently working from home. The software also consolidates many project management tools into one shared space. This means that remote teams working from several different locations can still collaborate with full transparency over their projects and approvals.
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14 Apr 2020Blog postBest Practices for successfully managing remote teams Over recent times and with the advantage of technology and cloud-based solutions, Australia has experienced a surge in the number of professionals working remotely. That number increased exponentially in just a matter of a few weeks due to the Covid-19 pandemic. Never before have so many marketing teams worked remotely all at the same time.
While there are obvious challenges to managing creative projects with a fragmented work force, there are many things you can do to become a cohesive and highly productive team.
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07 Apr 2020Blog postAdmation features helping remote teams manage marketing projects None of us could have foreseen the circumstances that forced many businesses to transition to remote work overnight. To be honest, if it weren’t for the cloud-based tools we were already using, we might have struggled to switch to a remote-based business. We’re hearing much the same from our clients, many of whom are really seeing the benefits of our admationproject management software now that their teams are scattered throughout individual home offices.
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23 Mar 2020Blog postAutomaton transitions from office- to work-based business in one day In view of the Covid-19 pandemic, we recently made a decision to trial a company ‘remote workday’. We were keen to see how we performed as a business in the event that we temporarily closed our office doors to protect our staff’s wellbeing.
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18 Mar 2020Blog postAdmation makes SoftwareWorld’s top 10 list for best advertising agency software We were thrilled to hear the news that admation made SoftwareWorld’s top 10 for being the best advertising agency software in 2020.
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10 Feb 2020Blog postTips to avoid the pitfalls of implementing project management software So you’ve finally selected the right project management software for your business, and you’re keen to move on to the implementation phase. Before you do anything, make sure you read our top 7 tips on how to avoid the common pitfalls of a software implementation like this.
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09 Dec 2019Blog post5 Fatal Mistakes Made When Selecting Project Management Software Project management software has the ability to offer a one stop shop for solving many challenges faced by marketing teams and advertising agencies. And nobody doubts that the benefits of such a tool are manifold.
According to Software Advice , “Project management software decreases administrative burden on employees, while helping businesses track tasks better and not miss deadlines.”
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19 Nov 2019Blog postHeadaches in Managing Ad Agency Resources One common frustration experienced by ad agencies is the difficulty of managing resources effectively. And, unfortunately, when resource management goes awry both workflows and budgets ultimately suffer. So what are the top 3 headaches experienced when managing ad agency resources?
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28 Oct 2019Blog postStay a head of the game with agency project management software We say it so often it’s almost become a catchcry. However, the truth is ad agencies are having to do more with less today. Without doubt, the demands of omni-channel marketing have created a surge in the production of marketing and advertising content. But like most things there’s more to the story.
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08 Oct 2019Blog postTaming the Beast: 3 Tips for Improving Your Creative Revision Process For marketers, the dream of reaching full-scale process automation is slowly becoming a reality.
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03 Sep 2019Blog postRedefine marketing campaigns with project management software As the number of marketing campaigns increase to satisfy multiple channels, marketers are faced with new challenges. Project management tools and processes that may have worked previously are just not cutting it anymore. Take email approvals for example. Research shows that workers receive 100 emails a day on average. No wonder marketing professionals are struggling to manage several approvals at once. This only compounds the problem of not having the right tools to adequately resource projects. Throw a few branding issues into the mix and you’ve got a cocktail for chaos.
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