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09 Dec 2020Blog postCut costs for your business by streamlining your marketing process The marketing world is competitive and the margins are often tight. There are very few organisations – large or small – that can afford to bleed money due to poor processes.
It is important to streamline the entire marketing process as much as possible so that your marketing projects are not getting mired in endless revisions, stuck in approval stages, delayed by unresponsive stakeholders or landing you in trouble. If your operations aren’t compliant or in line with industry legislation, the consequences can be costly – but are also avoidable.
The team at admation feel your pain, so we have put together some practical tips to help you gain more efficiencies in your operations. This resource will help you save money, allow you to take on more projects and reduce your stress levels overall. So bookmark this one!
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05 Oct 2020Blog post9 habits of highly successful Marketing Project Managers We talk a lot about efficiency in our blogs – the tools, templates, processes - all those things that can help streamline your project management. But there’s another side to this trait that we haven’t really touched on.
What actually drives efficiency? You’re probably thinking motivation and you’d be right. Except that when motivation runs out (and there will be times when it will) there’s something else that has your back.
Good habits . When particular tasks or actions are practiced over and over again, you not only create a routine – you become really good at them. So what habits make some Marketing Project Managers great at what they do? We found that these 9 ingrained habits were a commonality among them.
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23 Sep 2020Blog postMaximize ROI with these marketing software adoption tips According to the Project Management Institute’s Pulse of the Profession 2020 report, 11.4% of of resource investment is wasted because of poor project performance. This is largely determined by the quality of your organizational structure and the marketing project management software you use to execute it. In addition to developing the right culture around project management within your marketing team, you’ll need to be strategic about how you incorporate new tools and systems.
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08 Sep 2020Blog postCost of not implementing marketing project management software The marketing world is moving faster and with this so is the expectation to produce more campaigns via a growing number of channels. Sounds overwhelming, especially if you’re still managing your projects without a dedicated marketing project management tool. But perhaps you’ve never considered the run-on effect that comes with using traditional tools.
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09 Aug 2020Blog postHow to successfully implement creative project management software So you’ve finally selected your project management software and you can’t wait to roll it out to your wider team. When implementing your project management software, it’s crucial to ensure that you adopt the best strategy and involve the right stakeholders.
Drawing on years of industry experience and feedback, we’ve put together admation’s top tips for getting the most out of your new project management software.
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23 Jul 2020Blog postMarketing Compliance – 6 tips to thrive in highly regulated industries Marketing compliance. Two words that can literally send you into a tailspin especially as a marketer working in heavily regulated industries such as Finance, Healthcare, Pharmaceuticals, Insurance, and Alcohol and Tobacco. With multiple channels to manage, regulations changing at the speed of light and the risk of personal data being erroneously shared, the task of balancing the creative with rigid protocols seems like an impossible dream.
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23 Jun 2020Blog postUnderstanding the cost of endless design revisions and how to reduce them? Design revisions are a critical part of your design process. They're the single most reliable way for clients and creatives to get on the same page and ensure that the client gets a final product that they love.
However, when creatives have to fight their way through an endless stream of revision requests, they wind up demoralized, behind schedule, and frustrated with the client. Meanwhile, the client is frustrated that the creatives aren't giving them the project they originally asked for.
Keep everyone happy and get design revisions under control. Here's why you may be having issues with design revision and a few solutions to counteract the problem.
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19 May 2020Blog postManaging creative processes effectively: it’s an art The success of your projects doesn't just come down to creatives, clients, or products. It depends on effective process management, which is an art and a science in its own right.
A critical aspect of your creative processes is managing creative requests. If you don't have a clear process for receiving project requests in place, both sides will be frustrated and confused and projects will run behind schedule.
Here are some tips on how you can improve your process for handling project briefs and creative requests, for clients and creatives alike.
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13 May 2020Blog postDiscover 9 admation features that help you manage project tasks Admation blends a number of great features together to offer one fully-integrated solution to help you manage your creative projects. This week we’re going to take a closer look at admation’s project management and approval workflow features to demonstrate how its inbuilt tools can help you and your team work more effectively.
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28 Apr 2020Blog postImplement admation project management software remotely Admation is cloud-based project management and approval workflow software that is perfect for both in-house and remote workers. Admation can be accessed online day or night, making it one of the key tools for clients currently working from home. The software also consolidates many project management tools into one shared space. This means that remote teams working from several different locations can still collaborate with full transparency over their projects and approvals.
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07 Apr 2020Blog postAdmation features helping remote teams manage marketing projects None of us could have foreseen the circumstances that forced many businesses to transition to remote work overnight. To be honest, if it weren’t for the cloud-based tools we were already using, we might have struggled to switch to a remote-based business. We’re hearing much the same from our clients, many of whom are really seeing the benefits of our admationproject management software now that their teams are scattered throughout individual home offices.
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18 Feb 2020Blog postTransurban selects Admation's Marketing Management Software As one of the world’s largest toll-road operators, Transurban build and operate road tolls that deliver real and lasting benefits to cities and their communities. Transurban are responsible for major infrastructure initiatives across Australia and North America, including:
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10 Feb 2020Blog postTips to avoid the pitfalls of implementing project management software So you’ve finally selected the right project management software for your business, and you’re keen to move on to the implementation phase. Before you do anything, make sure you read our top 7 tips on how to avoid the common pitfalls of a software implementation like this.
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16 Dec 2019Blog post2019 in review: admation wins big clients, with efficiency its focus This year’s hard-earned work has paid off for admation as it successfully brought on a range of new clients in 2019. Find out why brands and ad agencies are implementing admation and discover a few of its great new features.
It has been a busy year and we’re proud to say that we started and finished 2019 on a really strong note. This year we brought on some major clients who are now experiencing the benefits of switching from traditional/ineffective tools to ad mation project management software. We’ve also continued to evolve our software to enhance its useability and efficiency to ensure our users are getting the best possible support when managing their creative projects.
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09 Dec 2019Blog post5 Fatal Mistakes Made When Selecting Project Management Software Project management software has the ability to offer a one stop shop for solving many challenges faced by marketing teams and advertising agencies. And nobody doubts that the benefits of such a tool are manifold.
According to Software Advice , “Project management software decreases administrative burden on employees, while helping businesses track tasks better and not miss deadlines.”
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24 Nov 2019Blog postTop Tips for Making the Switch to In-House Marketing Management If you are looking to leave agency marketing behind and build an in-house team, you are not alone. Big-name brands like Sprint and Netflix have internalised their marketing projects and the benefits are clear. You have more control over your branding, a better connection to your customers, and a dedicated team of brand experts working on your creative content.
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11 Nov 2019Blog postAFL Marketing to kick goals with Admation Whether you call it Australian Football, “Aussie Rules” or simply AFL – the Australian Football League (AFL) is one of the most powerful sporting brands in Australia. With over 1.5 million Aussies playing the game and attendance figures continuing to skyrocket, the AFL is the envy of rival sporting codes.
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08 Oct 2019Blog postTaming the Beast: 3 Tips for Improving Your Creative Revision Process For marketers, the dream of reaching full-scale process automation is slowly becoming a reality.
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02 Oct 2019Blog postIs your marketing project management software comprehensive enough? The 2019 Inhouse Creative Industry Report by Boss and Cella has unearthed some interesting results this year. The report surveyed 425 leaders in both creative teams and inhouse agencies to find where efficiencies and challenges loom across the industry.
To understand the magnitude of content production today, the report provides a section outlining project turnover according to team size.
For example, last year 25% of teams comprised of more than 50 people churned out between 2,000 and 2,999 projects. In a Goliath effort, 21% of teams with 30-50 people completed somewhere between 3,000 and 3,999 projects. Medium sized teams of 11-30 people were hardly twiddling their thumbs, with 31% producing between 1,000 and 1,999 projects.
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03 Sep 2019Blog postRedefine marketing campaigns with project management software As the number of marketing campaigns increase to satisfy multiple channels, marketers are faced with new challenges. Project management tools and processes that may have worked previously are just not cutting it anymore. Take email approvals for example. Research shows that workers receive 100 emails a day on average. No wonder marketing professionals are struggling to manage several approvals at once. This only compounds the problem of not having the right tools to adequately resource projects. Throw a few branding issues into the mix and you’ve got a cocktail for chaos.
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20 Aug 2019Blog postThe Just Group selects admation to streamline digital production The Just Group oversees a portfolio of seven brands which includes Just Jeans, Jacqui E, Jay Jays, Portmans, Peter Alexander, Dotti and Smiggle. Withsuch a vast portfolio to manage, the business’s in-house digital team produces a high volume of marketing content. This content includes eDMs, web copy and social media posts.
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13 Aug 2019Blog postSelect the right project management solution with a killer software requirement document If you’re reading this, you’re seriously thinking about selecting and implementing marketing project management software . Why? Because the chaos of managing your marketing projects have got the better of you and your team, and you are looking for a solution to marketing project management challenges. Non-existent briefs, bottlenecks, slow email approvals and missed deadlines are just some of the reasons prompting you to update your tools. Right?
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