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22 Dec 2020Blog post2020.... a year like no other As we start to wind down for the year, I find myself a little reflective. It was wonderful to have the opportunity last week to catch up with the admation team face to face for the first since March and to chat about the year that has been.
While there have been many challenges and the admation team has worked tirelessly there are some things from 2020 that will I remember fondly such as; nightly family dinners, daily walks in my 5km radius, less traffic, the silence of the city at night after curfew, binge watching TV series, the slower pace of life, working remotely.....
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30 Nov 2020Blog posta2 Milk Company replaces manual processes with admation's managed marketing approval software The a2 Milk Company is an ASX and NZX-listed business with products across Australia, New Zealand, Greater China, the US, and building into markets in Hong Kong, Singapore and Vietnam. With strong recognition in their home market of Australia and a growing presence overseas, brand awareness and meeting market demand are high on the a2 priority list.
Earlier this year, the a2 Milk Com pany engaged with admation to help implement a better system for managing their brand workflows. They were looking for a way to replace the manual processing of artwork as well as streamline their packaging approvals.
Admation worked with a2 staff across Australia, New Zealand, Greater China, and the United States to implement an effective marketing approval process for their goals, all while operating across international lines in the middle of a pandemic. Here’s how we did it.
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17 Sep 2020Blog postManagement stay on top of projects and remote teams with admation. Managing multiple teams or heading up an agency or marketing department is a complex task. Being responsible for a number of staff, managing budgets, and overseeing the overall quality of work is no easy feat. One of the greatest challenges of these roles is project transparency. Knowing exactly where projects are at and what resources are available at any point in time is a key factor to success for agency management.
Pre COVID-19, a typical day for a department or agency manager involved many (some times too many) face-to-face meetings with internal teams, stakeholders and clients. It was here management were able to stay on top of projects, receive status updates, assign tasks , troubleshoot roadblocks and set priorities. These face-to-face meetings were often the easiest way to know whether teams are performing to target and whether projects can and will be delivered on time.
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04 Sep 2020Blog post6 Approval Workflow Features helping Marketing Compliance Teams work remotely In this blog, we continue to review ad mation features that help teams navigate their way through the new norm of working from home.
ad mation approval workflow software is built for Legal and Compliance teams , who are often tasked with ensuring that all branding and marketing collateral adheres to relevant brand guidelines and legal requirements. There’s increasing pressure on these teams to perform to standard. But increasing workloads and frequently changing regulations are keeping these teams busier than ever. Add into the mix, these teams are now all working from different remote locations and do not have the convenience of sitting in the same office, the pressure has just increased. Read blog post
24 Aug 2020Blog post5 ways admation is helping Agency Traffic and Project Managers work remotely. Today, we continue to review ad mation features that assist teams working remotely, with our focus on Agency Traffic and Project Managers.
Regardless of the title, Agency Traffic and Project Managers are ultimately responsible for managing the workflows, resources and budgets of campaigns or marketing projects. Some of their challenges include; a lack of transparency across projects, high revision counts, delayed approvals, tracking and allocating resources and budget blowouts. Without the ability to physically meet with the team or prompt someone in the coffee/breakout room, in many cases these challenges have become greater.
So, lets have a look at five ad mation features that will assist them managing projects and resources remotely and ultimately streamline marketing workflow, ensuring their projects stay on track.
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19 Aug 2020Blog postAdmation's approval checklists to manage marketing compliance As marketers, each day you are managing an increasing number of creative projects - digital, print and video, as well as a range of content including e-books, whitepapers and blog articles. It is not uncommon for each project type to have a different set of requirements that need to be met for approval and marketing compliance .
One of the most common marketing challenges our clients' experience is staying on top of these requirements throughout the marketing approval process, and ensuring they comply with corporate governance and industry regulations. As a result, your marketing compliance can be compromised. Read blog post
31 Jul 2020Blog postTrack document changes or online markups? Over dinner with a friend last week, I was extolling the benefits of Scrivener for managing long-form writing projects. My friend is writing a non-fiction book and I thought my positive review of the platform might sway her to try it. She was almost in, then she furrowed her brow and asked, “Does it have Track Changes?”
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23 Jul 2020Blog postMarketing Compliance – 6 tips to thrive in highly regulated industries Marketing compliance. Two words that can literally send you into a tailspin especially as a marketer working in heavily regulated industries such as Finance, Healthcare, Pharmaceuticals, Insurance, and Alcohol and Tobacco. With multiple channels to manage, regulations changing at the speed of light and the risk of personal data being erroneously shared, the task of balancing the creative with rigid protocols seems like an impossible dream.
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09 Jun 2020Blog postThe cost of not implementing agency management software Still playing with outdated tools?
Have you ever wondered about the impact of using old tools instead of project management software for advertising agencies to manage your creative projects? The simple answer is this: it’s costing your business money. And probably more than you think.
So let’s take a closer look at what’s happening at an operational level and how an efficient tool can really change things up.
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03 Jun 2020Blog postTourism Australia ventures out with admation for streamlined project approvals Tourism Australia is the Australian Government agency responsible for attracting international visitors to Australia, both for leisure and business events dedicated to making Australia one of the most sought-after destinations in the world. The organisation is active in 15 key markets and activities include advertising, PR and media programs, trade shows and industry programs, consumer promotions, online communications and consumer research.
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13 May 2020Blog postDiscover 9 admation features that help you manage project tasks Admation blends a number of great features together to offer one fully-integrated solution to help you manage your creative projects. This week we’re going to take a closer look at admation’s project management and approval workflow features to demonstrate how its inbuilt tools can help you and your team work more effectively.
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06 May 2020Blog postMarketing approvals - what is the real cost? Budgeting can blindside even the best of us. Take an artist for example. It’s easy to calculate the cost of the tools necessary to create an art piece, but it’s far more difficult to account for the time and energy that goes into creating it. In fact, the latter is easily overlooked.
Producing marketing collateral is not dissimilar. It’s easy to see the straight-up costs like production and media on your project, but what about the “blind” costs that are pushing your budget into the red?
Costs that are generally overlooked are incurred during the marketing approval process, which means your current process might be costing you more time and resources than you think. You will be surprised, possibly even shocked…
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28 Apr 2020Blog postImplement admation project management software remotely Admation is cloud-based project management and approval workflow software that is perfect for both in-house and remote workers. Admation can be accessed online day or night, making it one of the key tools for clients currently working from home. The software also consolidates many project management tools into one shared space. This means that remote teams working from several different locations can still collaborate with full transparency over their projects and approvals.
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07 Apr 2020Blog postAdmation features helping remote teams manage marketing projects None of us could have foreseen the circumstances that forced many businesses to transition to remote work overnight. To be honest, if it weren’t for the cloud-based tools we were already using, we might have struggled to switch to a remote-based business. We’re hearing much the same from our clients, many of whom are really seeing the benefits of our admationproject management software now that their teams are scattered throughout individual home offices.
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23 Mar 2020Blog postAutomaton transitions from office- to work-based business in one day In view of the Covid-19 pandemic, we recently made a decision to trial a company ‘remote workday’. We were keen to see how we performed as a business in the event that we temporarily closed our office doors to protect our staff’s wellbeing.
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18 Mar 2020Blog postAdmation makes SoftwareWorld’s top 10 list for best advertising agency software We were thrilled to hear the news that admation made SoftwareWorld’s top 10 for being the best advertising agency software in 2020.
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03 Mar 2020Blog postIs it time to review your marketing approval process? Budgets are tight, workloads have increased, there’s a freeze on new recruitment and now there’s more marketing collateral to output than ever before. At last management has recognised there’s a need to implement a solution to assist the team in managing the marketing approval process. You’ve been assigned the task of sourcing and recommending a solution. But where do you start?
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23 Feb 2020Blog postAdmation Feature Spotlight - Online Project Briefs Getting your briefs right from the start set you in good stead for a successful campaign.
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16 Dec 2019Blog post2019 in review: admation wins big clients, with efficiency its focus This year’s hard-earned work has paid off for admation as it successfully brought on a range of new clients in 2019. Find out why brands and ad agencies are implementing admation and discover a few of its great new features.
It has been a busy year and we’re proud to say that we started and finished 2019 on a really strong note. This year we brought on some major clients who are now experiencing the benefits of switching from traditional/ineffective tools to ad mation project management software. We’ve also continued to evolve our software to enhance its useability and efficiency to ensure our users are getting the best possible support when managing their creative projects.
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19 Nov 2019Blog postHeadaches in Managing Ad Agency Resources One common frustration experienced by ad agencies is the difficulty of managing resources effectively. And, unfortunately, when resource management goes awry both workflows and budgets ultimately suffer. So what are the top 3 headaches experienced when managing ad agency resources?
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21 Oct 2019Blog postClient Win - CUA selects admation Credit Union Australia (CUA) are the largest credit union in the country, offering financial, health and insurance solutions to over 500,000 customers. With over 50 branches located across Australia, CUA are committed to helping enrich the lives of their customers through delivering better-value banking.
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23 Sep 2019Blog postClient Win – Havaianas select admation to manage marketing projects
Originating from Brazil, Havaianas is a global brand known for its innovative sandals. The original design was inspired by the Japanese zori sandal and was patented back in 1966. The brand became a household name back in 2000 when the Havaianas flip flop became a popular trend. In Australia today, the brand is known for its range of cool and colourful “thongs”.
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